PDC4S:\Marketing Courses_\0\Justin Wilcox – The FOCUS Framework\02-Focus Online\02-Offer Testing
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Name
Size
Date Modified
01-Intro- What is Offer Testing
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02-Interview Analysis
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03-Problem Synthesis
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04-Solution Ideation
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05-Offer Design
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06-Path to Victory
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07-Offer Experiment Design
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08-Success Metric Stoplight
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09-Failure Protocol
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10-You've Validated your Offer when
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